Unseen has developed a specialist service that insures maximum targeted audience viewership of a clients online video content. Unseen was one of the first companies approached by You Tube in Australia signed as a Premium Channel Partner.

Unseen was also one of the first companies approached and signed as a You Tube live streaming partner. Unseen TV has distributed over 2000 videos online.

• The results span over 50 million viewers, and an avereage viewing time of 120 seconds.
• Unseen’s reach spans millions of users and hundreds of networks.
• Videos can be targeted by geography, day-part or to users with specific content affiliates.

Unseen has bult a large number of partner networks to assist with promotions across the Asia-pacific region. These partner networks are made up of bloggers, Youtube celebrities and key online influencers.Unseen has bult up these networks over five year to ensure that we can promote relevant and niche content to an engaged audience. All partners are content creators with followers in a wide variety of categories rangingfrom travel, entertainment, technology, fashion and many others .These partners ensure that the content is promoted to the correct target market.

The following strategy will be implemented to ensure maximum reach:

Keyword optimisation:

Unseen TV will research keyword usage around the video subject and look at historical data. We are able to optimise the video to ensure it is seen by views searching for the releavent subject matter. This also helps with search engine ranking.

Strategic Video seeding:

Unseen TV will seed the videos across specific social media platforms. The video will promoted across a number of networks to encourage sharing of the content and increase viewership.

Unseen TV database :

Over the last five years of video production we have developed large regional database. In addition, we have developed a loyal following of influential and high profile celebrities that supporting our engaging campaigns.

The audience can be tareted by geography, sex, interest group. It Can also be timeframe specific.We use the following resources:

Unseen properties

Unseen channels, newsletters, database mail outs.

3rd Party Networks

Blog networks, key Youtube influencers, Facebook placement.

Video search

Specialised video search optimization and ranking.

Youtube is the market leader in video sharing sites. Videos that rate well on Youtube hold a distinctly higher credibility than other video sharing sites.

Youtube is now the second large search engine in the world meaning that people are coming to Youtube not just to be entertain but also to learn. This ensure a viewer of a Youtube clip is more receptive to branded content than other video sharing sites.

Due to Googles’ owership the tracking and reporting that occurs in Google is used in Youtube reporting.

This is the most comprehensive and credible and enables full transparency when implementing these campaigns.

To register a view on YouTube the viewer needs to watch 80% of the video.